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PRODUCTS DON’T SELL – PEOPLE DO!
“Formal education will make you a living – self education will create a great
income – sales training will make you a fortune” - Chip Wilson – CEO, 360 Solutions
You probably have heard the comment: “This product sells itself!” While there are definitely fantastic products of every kind out there, we believe that in reality Products Don’t Sell, People Do! A quality product and product training are essential to your success but only in part. Strategic and tactical sales techniques are the vital tools that give you the edge in your market. This program is specifically geared to teach these techniques in a highly interactive and experiential environment – a methodology proven to work!
From an instructional standpoint, our programs include presentation, practice, and application methods. We provide the structure, you provide the content. We provide proven methodologies for producing sales results. We then work with you to tailor the practice and application sections to your products and markets, so you can easily turn classroom learning into work-place results. You determine the level of customization necessary for your needs and expectations.
Program graduates are able to:
• Understand characteristics of top sales-people
• Know the difference between a peddler and a partner
• Learn to ask questions that lead you to YES!
• Write proposals that lead to closed sales
• Set specific, achievable, trackable, sales goals that
impact both personal and professional success
• Relate long-term goals and objectives to short-term
business planning
• Build strong partnerships with clients to create customers
rather than just close sales
• Profile client needs and match benefits specifically to meet
those needs
• Develop effective presentations that address client concerns
rather than conduct “product dumps”
• Handle objections with ease and use them as opportunities to
close the sale
• Service and maintain client relationships to generate repeat
business and referrals
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